Uncovering the MACH Alliance: Understanding Their Impact on eCommerce

The MACH Alliance is revolutionizing the way we think about eCommerce. Founded by SAP, Salesforce, Adobe, and Microsoft, the alliance brings together leading tech companies to provide customers with a unified digital commerce experience. By connecting their respective eCommerce solutions, the MACH Alliance offers customers a comprehensive, integrated platform for engaging with their customers. As … Read more

8 Email Marketing Mistakes to Avoid: Don’t Lose Customers Over Errors

8 Email Marketing Mistakes to Avoid: Don't Lose Customers Over Errors

Email marketing is still a successful way “how to reach your customers.” Because everybody uses this marketing strategy to have a high conversion and open rate, and to be sure your emails aren’t sent to the spam folder, you need to understand which common mistakes you need to avoid are. We pointed and explained eight … Read more

5 Best Tools to Convert Online Audiences to New Customers

5 Best Tools to Convert Online Audiences to New Customers

In today’s highly competitive e-commerce market, you need the best lead generation tools to grow your business. It’s more than just getting visitors to visit your website when it comes to lead generation. It is also about converting traffic into loyal customers. Regardless of whether you receive your traffic from social media, website, SEO, email … Read more